India is the largest microfinance market in the world, and since its inception, the industry has been continuously expanding, helping millions with financial inclusion. However, it was never a smooth journey for this industry in the country. Like the traditional market and operational process, digital microfinance or the digitization of the industry also faces countless challenges, which also come with many opportunities.
Guess what? In this blog today, we are going to discuss digital microfinance in India, its challenges, and opportunities. Besides we are also going to discuss many industry facts that might help you understand India’s MFI industry as a whole. Moreover, we will finally talk about how you can succeed in turning your microfinance into a digital microfinance organization.
So, let’s start with an introduction to the microfinance industry in India so that we get an overview. I hope it will help you understand the context of the entire blog.
An Overview of the Microfinance Industry in India
Do you know how big the microfinance industry of India is? India’s Microfinance industry is the largest in the world. Since its inception, the industry has experienced significant growth over the years and has become a substantial sector within the country’s financial landscape.
Though it is challenging to provide an exact figure on the size of the industry, we can definitely consider some key indicators to understand its scale. Let’s take a look at the figures and learn how big the industry is in numbers.
According to industry estimates published by Economic Times,
The total loan portfolio outstanding in the microfinance sector, as of September 2023, is around INR 3.23 trillion.
Besides, the industry has grown at a 26% year-on-year rate till December 2022. Hope you can understand the massive number and get an idea of how big the industry is.
Now let’s look at the number of borrowers served by microfinance institutions. It is estimated that the microfinance sector in India serves over 50 million borrowers, although this number can vary depending on the source and methodology of estimation. Be it more or less, we can clearly understand that there are many existing borrowers. But more interestingly, a large number of potential borrowers are yet to be explored.
The number of microfinance institutions might be another aspect to look into the industry’s size. India has a vast number of microfinance institutions consisting of various players, including banks, non-banking financial companies (NBFCs), NGOs, and other financial institutions. As of September 2022, there were over 300 registered NBFC-MFIs operating in the country, along with numerous other entities involved in microfinance activities.
On the other hand, India’s Microfinance organizations operate across the country, reaching both rural and urban areas. They are present in all states and union territories of India, with a significant focus on rural and semi-urban regions where financial inclusion is a key priority.
So, in comparison to the global USD122.46 billion MFI industry, the Indian MFIs have a huge share, and it is growing faster than any other country in the world. Though the market is growing fast with the help of digitization, India’s digital microfinance faces some significant challenges. However, the industry could reach its full potential if fully digitized. Hope this provides you with enough idea about the industry. Now let’s learn what are the major challenges of digital microfinance in India.
Challenges of Digital Microfinance in India
Despite these challenges, the microfinance industry in India continues to play a vital role in providing financial services to the underserved population, promoting entrepreneurship, and contributing to economic development and poverty alleviation.
However, when it comes to the digitization of the microfinance industry, it faces several challenges which we have identified in the best interest of the industry itself. Let’s explore some of these challenges:
One of the primary challenges faced by digital microfinance initiatives in India is the low level of digital literacy. It happens because their target customers are financially deprived people. Many individuals, particularly in rural and remote areas, do not have enough knowledge and familiarity with digital technologies. And it makes it difficult for them to access and use digital financial services.
Although internet penetration has been growing rapidly in India, there are still regions with limited or no connectivity. Lack of reliable internet access in rural and remote areas can hinder the adoption and usage of digital microfinance services, limiting the organization’s reach.
Trust and Security Concerns
Building trust among customers and ensuring the security of their financial transactions is crucial for digital microfinance organizations. Data privacy, cybersecurity, and fraud prevention concerns may deter potential customers from using digital services.
Digital microfinance organizations need robust technological infrastructure to support their operations. This includes reliable platforms, secure payment systems, and efficient customer support mechanisms. Building and maintaining such infrastructure can be a challenge, especially for smaller organizations with limited resources.
Like traditional microfinance organizations, digital microfinance organizations must comply with the regulatory framework governing financial services in India. However, the evolving nature of digital financial services and the absence of specific regulations for digital microfinance may create uncertainties and compliance challenges.
How Digital Microfinance Can Turn the Challenges into Opportunities
Now we are well aware of the challenges of digital microfinance in India. But have you ever thought about how technology could turn those challenges into opportunities?
Without any doubt, technology is the force behind a massive change in the world. And it has been defining our work culture and effective practices facilitating the growth of the world economy. When it comes to microfinance, the industry needs to be digitized more than ever, and microfinance is the industry that can leverage this opportunity. Let’s learn how!
Gain Increased Access and Market Reach
Digital microfinance organizations have the potential to reach remote and underserved areas where traditional financial institutions may have limited presence. By leveraging digital technologies, these organizations can expand their customer base and provide financial services to individuals who were previously excluded from the formal financial system.
Cost Efficiency and Scalability in Operation
Digital platforms enable streamlined operations, reduced overhead costs, and scalability. Digital microfinance organizations can leverage technology to automate processes, reduce paperwork, and reach a large number of customers at a lower cost compared to traditional models.
Data-Driven Decision Making
Digital platforms generate vast amounts of data that can be analyzed to gain insights into customer behaviour, creditworthiness, and risk management. By harnessing data analytics, digital microfinance organizations can make informed lending decisions, develop personalized financial products, and improve overall portfolio performance.
MFI Product Innovation
Digital microfinance organizations have the opportunity to introduce innovative financial products and services that cater to the specific needs of underserved populations. For example, they can offer flexible repayment options, micro-insurance, or savings products accessible through mobile applications.
Fintech companies in India have been at the forefront of digital innovation in the financial sector. Digital microfinance organizations can collaborate with fintech partners to leverage their expertise, technologies, and distribution networks. Such collaborations can enhance the organization’s ability to deliver efficient and customer-centric financial services.
Win Government Incentives and Support
The Indian government has been promoting digital financial inclusion through initiatives such as the Digital India campaign. And, Digital microfinance organizations can benefit from this government initiative and win incentives and support. And can happen, especially if you contribute to policy reforms, infrastructure development, and financial incentives.
In short, though digital microfinance has challenges, they also have significant opportunities. Opportunities to expand financial inclusion, cost-efficient operation, product innovation, digital repayments, and benefit from government initiatives. By addressing these challenges and capitalizing on opportunities, digital microfinance can play a vital role. They specifically bring changes in society and help the deprived population in India, fulfilling the objectives of MFI operation.
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